Saturday, May 28, 2011

identity crisis (eureka!)

idenitiy- combination of the logo, visual system (typeface, colors, imagery), and EDITORIAL TONE work togther to form a unique and cohesive message for a comany, person, object or idea.

we all, each of us, You and I have our own unique, individual demands, tone, marrow, pits, friends, beautiful eccentricities, behaviors. A company is no different. There are no differences.

WHO ARE YOU
WHO ARE YOU TALKING TO
WHAT ARE YOU SAYING?

Be all you can be.

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